I’m a graphic designer interested in using design as a way to question the behaviours and systems we often accept without thinking. My work is driven by research, satire and storytelling, exploring subjects such as corporate culture, technology, digital identity and the ways visual language shapes how we think and behave. I enjoy taking familiar ideas and pushing them to absurd extremes, using humour to encourage people to look at them differently. I like building complete visual worlds rather than isolated outcomes, combining branding, editorial design, motion, print and physical making into cohesive experiences. Much of my work draws on contemporary corporate aesthetics, internet culture and popular media, reinterpreting these influences to reveal the ideologies hidden beneath polished visual systems. Ultimately, I aim to create work that is visually engaging, conceptually driven and encourages viewers to question the culture surrounding them.
